No Preservatives
No SLS
No Parabens
No Synthetic Fragrances
100% Herbal
Small Batch
No Mineral Oil
Cruelty Free
No Harsh Chemicals
Whole Herbs Only
No Preservatives
No SLS
No Parabens
No Synthetic Fragrances
100% Herbal
Small Batch
No Mineral Oil
Cruelty Free
No Harsh Chemicals
Whole Herbs Only
Small batch · Whole herbs · Made in India

Truth you
can feel.

Hair care made the way it was — finely ground herbs, named on the label, mixed fresh in your hand. No chemicals. No preservatives. No theatre.

4.8★
2,300+ reviews
0
Preservatives
100%
Named herbs
UNMAI herbal hair care powder range
Shelf life
18–24 months
naturally — no preservatives
"Cannot go back to shampoo."
— Priya S., Chennai
ShikakaiAmlaNeemBhringrajHennaIndigoHibiscusFenugreekVetiverCurry LeafHaritakiAvaram PooShikakaiAmlaNeemBhringrajHennaIndigoHibiscusFenugreekVetiverCurry LeafHaritakiAvaram Poo

Powder is the honest form.

Liquid hair care needs preservatives to survive. Powder doesn't — because there's no water to spoil it. Every UNMAI product is whole, dry, and dormant until the moment you mix it. That's not a limitation. That's the point.

01

No preservatives needed

Zero water — zero preservatives. Shelf-stable for 18–24 months.

Most liquid shampoos are 70–80% water — and water breeds bacteria and mould within days. To survive it, brands add parabens, phenoxyethanol, EDTA, and synthetic stabilisers. UNMAI powders contain zero water. No water means no microbial growth, no need for any of those additives. Your pouch stays naturally shelf-stable for 18–24 months, and your scalp never absorbs a preservative it didn't need.

02

Potency that doesn't decay

Active compounds locked dry — released fresh the moment you mix.

Shikakai saponins, Amla's vitamin C, Bhringraj alkaloids — these active compounds degrade the moment they're dissolved in water. In a liquid bottle, potency drops every week from the day it leaves the factory. In dry powder, the actives are locked and stable. When you mix with warm water at home, you're activating a genuinely fresh formula — not one that's been sitting in a warehouse for six months losing its effect.

03

Every ingredient named, in full

'Fragrance' can legally hide 3,000 chemicals. We don't use the word.

A single word — 'fragrance' — can legally conceal up to 3,000 individual chemicals in India and the EU. 'Aqua' fills most of the bottle. 'Proprietary blend' hides ratios. UNMAI lists every herb by its full botanical name, in the proportion it appears. If Shikakai is on the label, Shikakai is in the pouch — not a trace amount added for marketing. No hidden words. No proprietary anything.

Made for your generation

Gen Z's hair is paying the price.
There's a fix.

AllgendersUnisex
Problem

Chemical overload

20+ synthetics per bottle

The average shampoo contains SLS, parabens, silicones, and synthetic fragrances that strip scalp oils and accumulate over time.

Unmai answer

UNMAI: zero synthetics. Every ingredient is a whole herb — listed by botanical name.

Problem

Heat & bleach thinning

Leading Gen Z hair concern

Frequent heat styling, chemical bleaching, and tight hairstyles are weakening follicles and triggering early-onset thinning in people under 25.

Unmai answer

Bhringraj, Amla & Hibiscus — herbs associated with follicle strengthening and scalp recovery.

Problem

Scalp build-up

Hidden cause of hairfall

Silicones and waxes in liquid products coat the scalp over months. Follicles can't breathe. Hair thins before you notice.

Unmai answer

Shikakai saponins clean naturally. No residue, no coating, no blockage.

No gender labels

Hair is hair.
UNMAI works for all of it.

Designed for all hair types, all scalp concerns, all genders. One formula. No compromise.

Find my match →
The ritual

Fifteen minutes. Once or twice a week.

Your grandmother knew this ritual by heart. We just put it in a pouch.

Oil & prepare01

Oil & prepare

Lightly oil your hair, then mix the powder with warm water into a smooth paste. Let it rest 15 minutes — the herbs wake up.

Apply & massage02

Apply & massage

Work the fresh paste into wet hair and scalp. Rub gently — the saponins cleanse without stripping.

Rinse & glow03

Rinse & glow

Rinse thoroughly with water. No shampoo, no conditioner needed. Just soft, honest hair.

"Every herb has a name. Every name has a farm. We don't say natural — we list what's inside.
UNMAI · உண்மை

In Tamil,
it means truth.

— Lakshmi & Nithya, founders

UNMAI began at a kitchen table, grinding herbs for a grandmother who refused anything she couldn't pronounce. We kept the principle and built a brand around it.

Every batch is small. Every pouch is dated. Every ingredient is a whole herb — listed by common name and botanical species, the same way it appears on the pouch.

No proprietary blends. No mineral oil. No theatre.

Loved across India

Hair that speaks the truth.

"I was sceptical about a powder shampoo but after one month I cannot go back. My scalp feels clean without that dry squeaky feeling. Hair fall is visibly less."
PPriya S.Chennai · Verified buyer
"Smells exactly like an old-school herbal mix — earthy and real. Left my hair so soft I didn't need conditioner at all. The difference in volume is real."
AAnanya R.Bengaluru · Verified buyer
"Took two washes to get the hang of the paste, but once I did it was perfect. No more itchy scalp since switching from chemical shampoo."
MMeenakshi T.Coimbatore · Verified buyer
Common questions

What people ask.

UNMAI makes finely ground powder blends from whole Indian herbs — Shikakai, Amla, Neem, Bhringraj, and others. Unlike liquid shampoos, our powders contain zero water, zero preservatives, and zero synthetic chemicals. You mix fresh at home before each wash.
Liquid shampoos are 70–80% water, which requires preservatives like parabens to prevent spoilage. Powder has no water — so no preservatives needed. Active compounds like Shikakai saponins and Amla vitamin C stay potent in dry form and activate fresh when you mix at home.
Yes. No SLS, no parabens, no synthetic fragrances, no silicones, no mineral oil, no preservatives. Every ingredient is a whole herb listed by botanical name — no proprietary blends, no hidden chemicals.
Mix the powder with warm water into a smooth paste, rest 15 minutes, apply on wet pre-oiled hair, rub gently, and rinse thoroughly. No shampoo needed. Takes about the same time as a regular wash.
One 100g pouch typically lasts 6–8 washes depending on hair length. The powder stays shelf-stable for 18–24 months in its sealed pouch.
Yes — and it's specifically suited for it. Frequent bleaching, heat tools, and chemical dyes weaken follicles over time. UNMAI's herb blend (Bhringraj, Amla, Hibiscus) helps restore scalp health without adding more chemicals. No sulphates to strip colour faster, no silicones to coat already-stressed strands.
Completely. Hair health has no gender. UNMAI's formula is designed for all hair types, scalp conditions, and genders — men, women, and everyone in between. The same pouch works for all.
Begin your ritual

Your hair deserves the truth.

Free shipping above ₹499 · 10% off your first order with code TRUTH10